Saturday, January 19, 2008
First, I'd like to begin by thanking Rich Becker for offering me the opportunity of working with him as a Research Intern. This is a dream I've had since first reading Rich's posts. This is truly an honor and I'm excited beyond words.
Rich also tagged me with the popular “eight random things about you” meme so here it is:
1. I have a Master's degree in Counseling Psychology.
2.I have written and published two scientific research articles and both were featured on an A&E special.
3. I read an average of 3-5 books per week. History,thrillers, and mysteries.
4. If I could only make one trip I'd go to Ireland where my ancestors were born.
5. I have written a novel and hope to get it published one day.
6. I'm a terrible procrastinator.
7. My favorite music: bagpipes
8. I'm addicted to Dr Pepper.
I would like to tag:
Amy Vernon of Remote Access
Terocious(Barry) of Jericho Junction
Kystorms(Lisa) of Jericho On CBS
Midori Miller of Active Rain Real Estate Network
Friday, January 18, 2008
"Today the Buzz Bin interviewed Richard Becker who is the president of Copywrite, Inc. He took some time to discuss his ideas on the PR industry and social media. Of particular note are Rich’s reflection on social media’s impact on the entertainment world, and Hollywood writer’s strike."
Rich "the Hammer" nails it again. Great interview!!
"The cancelled and reinstated television show (Jericho) is really a collection of posts that represent two living case studies: viral fan efforts that quickly turned into a crisis communication situation for CBS (posts between May 18 and June 6) and then fan marketing efforts (posts between June 9 and ongoing).
The latter will likely continue through the second season. And I sometimes pick up other fan efforts for shows like The Black Donnellys, Veronica Mars, and most recently Journeyman. Tracking them has provided some great insight into the transformation of broadcast television.
Both case studies are also significant for anyone studying social media. It demonstrated how real people quickly connect, organize, interact, and take action that transcends chatting on the Internet (as evidenced by 40,000 pounds of nuts sent to CBS, among other things); and reinforces that there is a greater risk in ignoring social media than there is engaging it on some level."
Thursday, January 17, 2008
Many thanks to Matt for taking time from his busy schedule to do this interview.Not only does he do a wonderful job writing for Jericho but he's a really nice guy.(That's him far left in the photo).
1. You're a writer and producer yet your first job was as a dishwasher? How did the writer in you find his way out?
I totally forgot I put the dishwasher thing on my myspace page. For a second I thought you had done some amazing research. :-)
I started writing in High School because of a class assignment and had that
I think putting the work into myself was as important as putting the work into my writing. Eventually I made my way to L.A. and was much more prepared for the industry than I would have been had I come out right after college. Through assistant work I met up with my writing partner Stephen Scaia. We wrote some stuff that eventually landed us a staff job on Judging Amy where we met Carol Barbee, who brought us to Jericho when it was picked up. We call Carol our "showbiz mom." She's been a great mentor. We were really lucky to land our first job with her because she taught us how to do so many things in the industry, and that you can be a good person and still make it.
2. You've written episodes of Jericho and we all love them. What do you most enjoy about writing for Jericho?
I've always been a fascinated by apocalypse myths and the fact that every culture seems to have one. I've also been a fan of serialized TV shows, and anything with a sociological aspect to it. Also, making things blow up is fun. You can see how Jericho is the perfect show for me. :-) How many shows on TV can you combine so many genres as we do in a given episode: western, mystery, politics, war, romance, action, adventure...there's nothing we can't cover. But the key is, and it took us some time to really learn and apply this, there's something that makes an episode of Jericho what it is: namely, it couldn't work on any other TV show. There needs to be an element of something strange, unexpected...and not just for the purposes of shock but in a way that always expands our world. It's a lot of fun coming up with that stuff. Also scary because we don't have a formula like many shows to fall back on. We just keep at it until we feel like an episode is both entertaining and says something about our characters, and the world we live in today through our Jericho filter. And when we have all that, we trust we're on the right track. Then seeing the fans respond to it, and debate on the boards (and yes, we do read them--so please be nice :-) ), and how those debates are so much like what we were saying in the room months ago when we conceived it--that's a real kick.
3. We've all read about the writer's strike but what makes it an important cause for writers?
It's pretty much our whole future. And it's not just important for writers, it's important for anyone who works in this town. This is because all of the Unions either directly or indirectly (through pension and health funds) receive compensation called residuals (which I'm sure by now you've heard all about). Essentially there are two ways a TV writers gets paid: staff salary and residuals from episodes you wrote being rerun on TV. Residuals, like royalties, patents, etc. reflect a centuries old tradition of creators enjoying profits from the things they create. This gives people an incentive to create and drives industry. But specifically in entertainment, where it is common to not work for a year or two between jobs, residuals support families, pay rent, keep up health insurance, keep people going. And hopefully creating.
Why is all of that endanger now? Because I'm pretty sure my kids will not know what a rerun is. Everything will be On Demand, or Online to your TV/computer. "Convergence" as they have been predicting for years is here. Jericho was very much at the forefront of that, though no one including us knew it until it happened. So many people watched the show online that our ratings were impacted. But for all of those people watching (and yes, ads are run online the same as on TV) we received no compensation. Nor for iTunes sales. And there was no plan to compensate us. That was the vision of our future.
The eventual offer from the AMPTP to compensate us was so low that it actually unified a frequently fractious union. Suddenly, TV and film writers had the same fears, and same demands. And so we went on strike rather than except a de facto paycut of immense proportions.
4. What exactly do the writers want ?
I'm gonna try not to bore you any more than I already have. :-) The biggest issue is a fair compensation formula for work created for, or rerun on the Internet. Yes, there is also the DVD issue (we get 4 cents per DVD sold, we want 8) and other issues of jurisdiction, but new media is the issue that binds us and makes it worth being out of work to protect our future, and the future of all the writers coming after us. If we lose this one, a lot of your future favorite shows will never be created because those writers will have to leave L.A. once they miss a season of work.
5. Many fans support you so is there anything else we can do to assist?
I feel like our fans have already done so much, I'd hate to ask any more of you. If it weren't for you, I (and hundreds of staff and crew) would have been out of work since last April. If I come up with anything that seems worthy of your efforts I'll pass it along. But if history is any indication, you guys will come up with something that we haven't thought of, will brilliantly put it into action, despite even us thinking it can't be done, and will happily prove us all wrong. Just knowing that such passion and intelligence is out there ready to mobilize is very inspiring.
6. Why do you believe the big moguls don't want to pay more and end this strike?
I think it's a basic calculation for them. They think they will make more money in the long run by what they save on this contract by playing hardball then they will lose in the short term by having no product to put out. Morality doesn't play into it, for them. It's simply a bottom line issue.
?. The impact of this strike is felt by actors, writers,hotels, and many other industries. How big is that impact?
There are many estimates from people that know a lot more about this kind of thing then I do. Not only do I have no research, I'm terrible at math. Epically so. It's kind of embarrassing. So for real numbers, you can search on line. What I hear are the stories from people who are in danger of losing their house, who had to cut back on toys for their kids this last Christmas, who have lost their businesses. Honestly, there is a lot of anger in this town at the writers, which emotionally I understand. It seems like we are choosing to hurt people by not working. Unfortunately, the writers did everything they could to avoid this. But the AMPTP calculation was either we will take a bad deal, which is a win, or they can outlast us, and maybe break our union, which is a win. We love our crew and staff and actors, they take words on a page and make them into worlds that people can enjoy. But if we folded at the start, or fold now, we've done no one any favors. They'll just come for more in the next negotiation, from all of us. And one day all of the hard work and sacrifice of those who came before us will be wasted, and the billions of dollars that flow into this industry annually will be concentrated into very few hands.
8. United Artists Entertainment has signed a deal with the Writers Guild of America. How important is this deal to the writers ?
There is no one answer to this. I'm personally in favor of these separate deals. I think anything that puts pressure on the AMPTP is good. Only time will tell really if and how these side deals helped or hurt the cause (as some believe).
9. Is there anything you'd like to add?
Just that we can't say enough about how impressive and inspiring our fans have been, and how much personal gratitude we have towards them for their hard work and time and energy. We take that very seriously and try to put out a show that seems worthy of that effort. I think these next 7 are, and hope you guys will agree. Thanks again, and Happy New Year to you all.
1. "Jericho" (executive story editor) (7 episodes, 2006-2007)
- Heart of Winter (2007) TV episode (executive story editor)
- Black Jack (2007) TV episode (executive story editor)
- The Day Before (2007) TV episode (executive story editor)
- Crossroads (2006) TV episode (executive story editor)
- Rogue River (2006) TV episode (executive story editor)
Wednesday, January 16, 2008
Jennie Sword (TownJennie) has posted a new message to all Jericho fans.
Please leave her a comment if you like. Wonderful person.
Thanks to Terocious for this reminder of an article I had forgotten about.
Les Moonves was interviewed by Newsweek and said:
Do you read blogs?
Not usually. When it's something interesting, my people bring it to my attention. We are getting independent market research on how bloggers are treating some of our shows and personalities. Early on we knew "Ghost Whisperers" was going to be successful because Jennifer Love Hewitt had a lot of attention among bloggers. It would be silly to ignore blogs, and we don't.
What would be the scariest headline you could imagine in the business pages in the next year?
The scariest headline? CBS CORP. DOESN'T PERFORM AS WELL AS EXPECTED. But I don't think that's going to happen. Put that in, too."
Tuesday, January 15, 2008
"Jericho Rangers- a call to action
With less then a month away until the new season of Jericho, it is make it or break it time. Jericho got another shot but keep in mind we have only got 7 new episodes. And there is an alternate ending in case Jericho does not get renewed for a 3rd season (I do hope we never get to see it).
So it is time to recruit, recruit, recruit. And as history has shown we cannot rely on “good people” of CBS to do any promotion so it is down to us. February 12th will be here sooner then you think and it gives you just plenty of time to get people hooked on season 1. So gets some snacks and invite your neighbors for an evening of Jericho fun!"
Monday, January 14, 2008
"CBS has been running relatively quiet so far this month, but plans to soon roll out “Big Brother” and the second season of “Jericho,” both Feb. 12, along with the “fans vs. favorites” edition of “Survivor” on Feb. 7. The network also has the Grammys on Feb. 10, which could experience some talent boycotts due to the writers strike, but isn’t expected to be as effectively crippled as the Golden Globes were.
Though many expected CBS to be more strike-proof than competitors due to its self-contained drama repeats, its encores have performed modestly since the start of the new year.
“We’re not getting blown out of any nights. We’re hanging in there in pretty well,” said Kelly Kahl, senior executive VP of programming operations at CBS.
Mr. Kahl added that he’s impressed with the eight-episode second season of cult favorite “Jericho,” which he’s been able to schedule against nothing but repeats on NBC and ABC due to the strike.
“With the short season order, these episodes are flying,” he said. “It’s like boom-boom-boom; the show moves like a freight train.”