Wednesday, March 19, 2008

Moonves and The Hogs

Margie: Edna, do you ever think about going somewhere else for a change? We never have traveled far from Jericho you know.

Edna: Margie, as usual, you seem to forget that I have done some pretty wonderful things. Don’t you remember that year I spent in Paris?

Margie: Edna, I know you went to Paris, Texas. So, shut up.

Edna: Margie, just you wait, you'll get what's coming to you. It'll be warm where you're going, you dried-up old witch.

"This second season was dedicated to the fans and the sad part is that even though fans were urged to get as many folks as possible watching the show, CBS forgot to mention that they should get as many Nielsen family friends to watch the show.

By online standards, the show is doing really well: Over 700,000 downloads of the first episode of season two make it one of the most downloaded shows on iTunes. Nuts, huh (uh oh.. I didn't mean that).

Yet the ratings are still not impressive enough to pay the bills and keep the studio happy. That's something I touched on in my Nielsen report a few weeks ago: That despite online generated interest, it's the TV viewing families that have the last word in the success of a series.

With the internet being the choice of more and more of the younger generation to view their entertainment, studios and advertisers need to get off their collective asses and figure something out so that the shows that viewers truly love can continue on.

Until then, the television audience will be continue to be penalized for using newer, more modern methods of enjoying their favorite shows."


1 comment:

kystorms said...

just imagine.... truck loads of smelly piggies and their ummmm, offage,,,ewwwwww i would not want to be the dock crew at CBS HQ if this were to happen,